We have had some of the best times in Tucson on University Ave. I got to know all the places along that strip during an 8-year period. We would go to Starbucks in the morning, either driving or riding our bikes. We had many coffees there in the mornings before work. I...
"We strive to provide the absolute best instruction period. We bring in the best in the world to train and work with our people." -David Reilly, Owner of Undisputed Fitness and Training Center, Black Belt BJJ The first ever Undisputed Video we did for...
Continuation of The Full Suite Approach Once we execute a new marketing and promotions plan for you, then we grapple with the data. We watch, listen, observe, and pay attention to the movement online, and evaluate the data coming in. We want to understand and control...
It's funny, when we started doing marketing and content creation in 2012, we really were ambitious and excited. We were eager to create some great media and publicize, advertise, and help our clients prosper. I listened to some clients tell me their dreams, and I was...
Paul and I were partners in business, before we even moved to Tucson. We couldn’t act on it at first, and when the time finally came to officially start Groundwork Promotions, I was not able to be out in the open and public about it. So we worked together, founding...
Be Kind When we started Groundwork Promotions, we learned a hard lesson. Do not work with people who are going to make you unhealthy. No matter what your cause or mission, no matter what your beliefs about helping others, when it comes to your health, your...
Your Most Powerful In the past couple of years, we were being challenged from the outside to weaken our presence and not encourage our clients to be their best and most powerful online. We started getting pressure to hide our talents and mute our own uniqueness as...
There are so many things I looked forward to when we moved to Tucson, Arizona. We bought a house near downtown and I could walk or ride my bike everywhere. There were grocery stores, restaurants, gyms, yoga, and other wonderful things all within a 5-mile radius. There...
We had an expensive car repair recently. I will not even share how expensive, it's depressing. But the problem is, we are not knowledgeable about cars. My husband has limited knowledge, and I have hardly any knowledge. We both want to know when we go to a mechanic or...
What does it mean to run a successful business? What does it mean to be a successful professional? I ask these questions in my own life, because success can be measured in so many ways. When Paul and I met, we discussed success often. So many people base the idea of...
We work a great deal with combat and martial arts. Many of our clientele are in the fitness industry, and they are serious about what they do. We work with people in and out of the water, who value the warrior mindset and mentality. These people and businesses can be...
I was a star track athlete in college and a bodybuilder when I was younger. I was very ambitious, and if I'd had access to the internet and all the skills I have now, I would have promoted myself. I would have built a career as a professional athlete. It would have...
Since we are getting ready to change our name, brand, and presentation, I have decided to out us today and tell the truth about Groundwork Promotions. Paul and I are mystics. We are mystics with media creation. We are mystics with marketing and promotions. Paul is a...
Both Paul and I have athletic backgrounds and feel an affinity to athletes and physical training. We both are in love with the warrior mindset and incorporating it into everything we do. As Groundwork Promotions, we have been in business for over 12 years and have...
"Groundwork Promotions was founded on love. It was founded on fun. It was founded on play and having a good time. It was even founded on being crazy..." When we moved to Arizona in 2011, we started playing with social media. We experimented and tried so many things,...
In life, we often rely on teachers or people with experience and authority to guide us. We look for people with credentials, who know the information, who have a mastery over the skills to teach us. With Self-Creation, you are your best teacher, you are your best...
Self-Creation is a philosophy that I created, which served as the foundation of Groundwork Promotions. When we founded Groundwork, it's primary purpose was using marketing techniques for building brand identity, increasing sales, growing networks and a customer base,...
I have been offline for awhile. I went through a serious illness, and I hoped I would get better, but did not know what to expect. The illness lasted several years. It kept me from being an active part of Groundwork Promotions, in the way I wanted. I had to completely...
Groundwork Promotions is redesigning its process, which will put consulting and management of the entire process as a priority. We believe in the WHOLENESS of everything, with all parts working together as one, and enhancing and strengthening messaging, marketing,...