I did the best I could. I gave it everything I had. I did not compromise. I had the most serious trial of my life these past 3 years. I cannot even put most of it into words. I wouldn't know what to say. I often felt like I was in a chokehold that would not stop. At...
I see marketing, promotions and media creation as art. I am an artist and I create with them. I feel things, I hear things, and I see things. I break things down into elements and am inspired by those elements. I ask questions, I feel the answers in my body and mind....
What is the reality we want out of our life? How do we know what is possible for ourselves? If we've always been sold short, or we've never been around a positive support structure, or we come from a place with less opportunity, how do we know what we can do? How can...
What does it mean to run a successful business? What does it mean to be a successful professional? I ask these questions in my own life, because success can be measured in so many ways. When Paul and I met, we discussed success often. So many people base the idea of...
When you have a problem or something goes wrong, you want help you can rely on and you want to know someone cares. We recently had some situations where we wanted to trust in the services provided, and we found out not only was our privacy violated, but services were...
We work a great deal with combat and martial arts. Many of our clientele are in the fitness industry, and they are serious about what they do. We work with people in and out of the water, who value the warrior mindset and mentality. These people and businesses can be...
Paul went on a trip to Alaska and when he returned, he had pictures from a helicopter trip he took to Denali, which is the highest mountain peak in North America. In the picture, he is walking, his arms are spread open and he is alone with snow all around him. We had...
What is unique and authentic about you? What makes you different? What do you have that others do not? These are the questions we want to answer when we interview you. Some of our clients excel at multiple things. They have multiple qualities that make them unique. I...
I was a star track athlete in college and a bodybuilder when I was younger. I was very ambitious, and if I'd had access to the internet and all the skills I have now, I would have promoted myself. I would have built a career as a professional athlete. It would have...
I have had so many life events happen, where I wanted coach or I needed a teacher who knew what was going on or how to take care of my situation. For the past several years, I could have used a really good coach because it would have helped protect me, save me time...
I watch the news with my mother regularly. I had taken a break from technology for over 2 years and I am just now getting involved with it again and I am having to relearn many things, especially with web design. Everything evolves and advances and you have to master...
What do you do, when you are doing everything right, when every choice you make aligns to who you are, what you want, what you care about, and things still do not work out? We live in a highly competitive world, where people are out to be on top. There is an opponent...
"Make YOUR fitness part of the branding. Where the way you look, the way you eat, the way you live, all become part of the brand and drive the messaging." What's it like to start a business that you are passionate about, which enables a particular lifestyle? Where the...
We started Groundwork Promotions because we wanted to create something beautiful with social media and websites. We learned how to do photography, video, social media, and write online and began working for people locally, helping them promote themselves. We started...
Since we are getting ready to change our name, brand, and presentation, I have decided to out us today and tell the truth about Groundwork Promotions. Paul and I are mystics. We are mystics with media creation. We are mystics with marketing and promotions. Paul is a...
Both Paul and I have athletic backgrounds and feel an affinity to athletes and physical training. We both are in love with the warrior mindset and incorporating it into everything we do. As Groundwork Promotions, we have been in business for over 12 years and have...
"Groundwork Promotions was founded on love. It was founded on fun. It was founded on play and having a good time. It was even founded on being crazy..." When we moved to Arizona in 2011, we started playing with social media. We experimented and tried so many things,...
I often think about balance. How do we balance a personal life, a professional life, and a physical training life? Our company works with many teachers, coaches, and instructors in the fitness industry, who also own their business and who are married and have...
I want to have a liberated mindset going forward. I want that for everyone we work with. I want to approach the Self-Creation process like a child, who is free from the past, free from painful experiences, free from the idea of adversaries, and free to create and see...
I have been using the internet and the web now for most of my life. My husband introduced me to the internet (and the computer) in college and then Paul, my best friend and business partner, introduced me to social media around 2005. What I have noticed the entire...