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"Messaging is powerful and tells people who you are, and what you are trying to accomplish. It inspires people to be loyal to you, as a client or customer.

Stephanie Stean

Aug 9, 2025

Their Own Shamans

Their Own Shamans

Continuation of Commitment To Mastery   The first few days of being in the Amazon Rainforest, I was not sure what to expect. A group of us were staying in the jungle, as part of a summer field school. I was there to learn Quichua and study knowledge. I've had...

Commitment To Mastery

Commitment To Mastery

Continuation of Mastery In Its Complete Form     I started committing myself to mastery at a young age. I had been an athlete until 22 years old, and then something life-changing happened. I was faced with a decision, and I could keep down the road I was on,...

Mastery In Its Complete Form

Mastery In Its Complete Form

I recently have been thinking about martial arts (and jiu-jitsu), and why I love them so much. I have never wanted to be a martial artist, or thought about having a black belt in jiu-jitsu, but I am in love with the art. I also love yoga, but not in the fitness way,...

Intensity, Purpose, And Vision

Intensity, Purpose, And Vision

    Paul recently met Carl van Roon in person, and was immediately struck by his personality and passion for martial arts. Paul said he felt joy watching him train and instruct. He said "Carl integrates the traditions of martial arts, technique and culture,...

The Love Of Dance

The Love Of Dance

I have not met Sarala Prideaux, the owner of Great South Dance Academy. Paul traveled to New Zealand for filming and photographs and met her in 2018. He has talked a lot about her and the dance school since he first met her, over 6 years ago.  He said, "What makes...

Reaching Your Full Potential

Reaching Your Full Potential

One of my favorite things about shooting with Deep End Fitness is how much the training of the body and the breath enables the shoot to happen. This might normally be understood from the perspective of the body being in shape to physically execute the shoot or to be...

Solar Powered Excellence

Solar Powered Excellence

Solar powered Brooklyn Pizza Company makes New York-style pizza in Tucson. Opening in1996, the pizzeria is located on Fourth Avenue, next to the University of Arizona. Sky Bar is also located right next to it, and it is a "solar powered cafe by day, astronomy bar by...

Love Of Combat Sports

Love Of Combat Sports

"I could not always see my opponent and jiu-jitsu gave me a deeper understanding of what it means to see and know with the body and perceive beyond the 5 senses, and use that information to guide my movement and decisions." -Stephanie Stean   I have not been able...

An Intellectual Sport

An Intellectual Sport

  “Some sports, it’s about your physical acumen, you know how fast you are, how strong you are, and just the athletic ability, where jiu-jitsu wasn’t like that. Jiu-jitsu is not just about being fast and strong, it’s understanding what positions you’re in. It’s...

A Love Affair With Words

A Love Affair With Words

"Seedlings, Stories of Relationships, is about my love affair with words." -Ethel Lee Miller, Author   https://vimeo.com/87969591   I met Ethel Lee Miller after contacting her to attend one of her writing workshops. We ended up hitting it off and started...

Building Community

Building Community

Continuation of Undisputed Brazilian Jiu-Jitsu   "I can't build a community by purchasing nice equipment. Community is built because of the people that are there. It becomes this amazing, massive family." -David Reilly, Owner and BJJ Black Belt    ...

Undisputed Brazilian Jiu-Jitsu

Undisputed Brazilian Jiu-Jitsu

Continuation of Undisputed Seminars     "The awesome thing about being part of the competition team at Undisputed is that it doesn't matter what walk of life you're from. If you have a desire and you want to compete, then we're going to do everything we can...

Undisputed Seminars

Undisputed Seminars

Continuation of Partnership with Undisputed Gym "I refuse for our people to have anything less than the best. I want the absolute best possible instruction available to them and we won't stop until we get it all." -David Reilly, Owner and BJJ Black Belt, Undisputed...

Entrepreneurial Spirit

Entrepreneurial Spirit

  "We are right in the middle of everything, bringing in people from downtown, students from the university, working people, retired people. This is a gift we can give to ourselves, it's the gift of sweat." -Soleil Chiquette   We joined Let's Sweat as soon...

Offices Away From Home

Offices Away From Home

We have had some of the best times in Tucson on University Ave. I got to know all the places along that strip during an 8-year period. We would go to Starbucks in the morning, either driving or riding our bikes. We had many coffees there in the mornings before work. I...

She Never Stops Creating

She Never Stops Creating

"You do not choose the style of cooking, the style of cooking chooses you." "Being a chef for me, is a way to scream who I am." -Maria Mazon, Owner and Executive Chef     When we met Maria, she was creating salsas and tacos in a small restaurant near the...

Faith In Car Repair

Faith In Car Repair

"To us, evolved means delivering an experience that's elevated above the rest. No jargon, no games, just transparency." -OOROO Auto We met Jeff Artzi of OOROO, and I was immediately impressed with how organized, focused, and achievement-oriented he was. I felt...

Partnership With Undisputed Gym

Partnership With Undisputed Gym

"We strive  to provide the absolute best instruction period. We bring in the best in the world to train and work with our people." -David Reilly, Owner of Undisputed Fitness and Training Center, Black Belt BJJ     The first ever Undisputed Video we did for...

The Sky’s The Limit

The Sky’s The Limit

"We are here to ensure that you achieve your dreams." One of our first videos with a nonprofit was for Teen Outreach Pregnancy Services. I remember making this video vividly, watching the girls tell their stories. When you interview someone, you ask many questions and...

Connecting Us To Downtown

Connecting Us To Downtown

"Connect was our business home downtown for three years. It was both a place for us to grow with clients and to work with Connect on bridging their sales team and process with their outward marketing and promotions. Connecting the two was one of our first direct...