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Reaching Your Full Potential

Jul 17, 2025

One of my favorite things about shooting with Deep End Fitness is how much the training of the body and the breath enables the shoot to happen. This might normally be understood from the perspective of the body being in shape to physically execute the shoot or to be of calm mind to be focused and give clear direction. But the element of the water creates such an opportunity to meet the standard needed to physically promote the client. Need to add in an underwater viral movement to add to the creativity? No problem. There are no limitations shooting with us. The training enables promoting.

-Paul Holze, President, Groundwork Promotions

 

Deep End Fitness is an international company, founded by Don Tran and Prime Hall, who were both special Ops Marine Raiders and served together in Afghanistan. They met each other while preparing for Special Operations Assessment Selection in Camp Pendleton. Their primary message to people is:

“They want you to reach your full potential in and out of the water.”

While rooted in water safety and survival techniques, they offer hybrid water workouts that provide physical and mental benefits, including increasing CO2 tolerance, conditioning one’s stress response, providing aerobic training in a low impact environment, lowering stress and anxiety, and building resilience and mental focus.

 

Photo of Deep End Fitness

 

Paul started working out with them in La Jolla, California and fell in love with them. Deep End is when he started filming and photographing underwater, and now it’s part of what Groundwork Promotions offers for clients. Paul is becoming a master of holding and controlling his breath and filming underwater. Maybe the ocean is next.

 

Reaching Your Potential

 

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Photo of Deep End Fitness

About the author

Stephanie Stean

My passion is content creation. I enjoy the creative element of online media. We founded Groundwork Promotions together in 2013 and I have over 30 years experience working with the internet and 20 years of experience with social media. I have knowledge of almost every aspect of online promotions, such as branding, messaging, social media management, blogging, video production, photography, and website creation.

I am Founder of the Self-Creation Process, which uses multimedia for three purposes: To create yourself as a professional, to create the reality you want for your professional life, and to create the future you envision for your company, organization or yourself.